for 1-2 hours a week
for 1-2 hours a week
9 Core Learning Video Sessions
12 months On-Demand Access
Hands-on Guide to Building Your Mobile App
Over 300 Actionable Tips
Avoid Common Pitfalls
27 Critical Success Insights
Study Guides and Success Checklists
Practical Business tips from a Highly Successful Entrepreneur
Business Idea Validation
Establishing your Business
Consumer & Competitor Analysis
Branding & Marketing
Financial Forecasting and Planning
Raising Smart Finance
Selling & Exiting your Business
CEO's & CFO's
The necessary work to kick-off your business with the right foundations.
Early effective planning, correct prioritisation of activities that ensure you can get out of the gates with the essentials in place.
The key considerations to your business identity, its relationship to your consumer, to aligning your marketing messaging - to selecting the correct marketing channels.
At the heart of the start-up is the product or service, Martin explores the traits of a successful product/service, while learning how to avoid the pitfalls of the build stage.
Review and understand how effective planning, business validation, plan presentation and your engagement approach with investors’ leads to very effective fundraising.
Discover the practical benefits of candidate testing, and Critical questions to ask your candidate - discover why great leaders pose consistently similar questions to ensure great hiring decisions.
Martin lasers in on the fundamental concepts, and the important metrics for running your start-up. Beyond understanding the metrics themselves, understand how to improve them.
Martin covers a spectrum of areas including, but not limited to, customer behavior, stakeholder management, shareholder engagement, business model, capital efficiency, product management, marketing, and risk.
Understanding the fundamentals of the sale (the exit) will place you in the best possible position to analyze and deliver the outcome you want.
Great mobile application ideas can come from anyone — from experienced marketers to dropouts to entrepreneurs who have never read a line of programming. If you have an exceptional idea, how do you execute it when you don't know the difference between native and hybrid apps, or Framework and Library?